Connections Deliver

Jump on the social media bandwagon
Image by Matt Hamm via Flickr

After weeks of talking to people at networking events, tech events, friends, twittering, facebook status updating and google searching, I still couldn’t find the ability to search multiple blog feeds for a specific topic and then have that search become its own RSS feed.

Responses on Twitter included Google Reader, NewsGator, RSSReader, just to name a few. They are all great services that allow individuals to view the newest posts on the blogs that they care about, with bolded numbers to tell the user when they’ve missed something. There is generally the ability to search an individual blog or even multiple blogs for a topic of choice.

There are also a number of readers that you can purchase to have as an application on your computer. I’m not sure why you would want this with the free options out there, but who knows. Additionally, now your company can actually control which feeds they are sending to you. There are new sites out there like Streamy, Feeds2.0 and Trackle which are in Beta testing and might be able to do some cool stuff, but right now they aren’t exactly ready for use. My favorite suggestion was PopBandit, which is now out of business.

So I kept asking and asking different people. When all of a sudden last night, I gchatted a blogger friend of mine to see what she used for aggregating the blogs that she reads. She mentioned that she used to use one site but now like the vast majority of the population, she uses Google Reader. Amazingly enough, the site she no longer uses actually does EXACTLY what I needed. Enter Bloglines.

Reasons I love Blogines:
1) It allows you to subscribe to as many blogs as you’d like. Including the feeds from twitter.
2) You cansearch the whole library of blogs or just your feeds for any topic you choose.
3) You can even use AND or OR functionality to refine or expand your search.
4) Similar to Twitter Search , it then can create a new feed from just your search.
5) Even as you add new feeds to your list, the permalink for your defined search within your feeds remains the same.

Only problem with Bloglines, their TOS isn’t clear about whether or not I can use their technology for my application and either way the new search feeds seem to be protected for non-users. At least I can show my developers exactly what I want to happen, and maybe we can recreate some of the technology.

Hooray for listening to Jason Nazar and continously talking about the techonology I want to create, one never knows where the answer to your questions will come from.

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Drinking while Networking

drinks

When at a networking event with alcohol available, each of us struggles with how much to drink.

As a rule I tend not to drink around people I don’t know. Maybe it’s a single girl security issue, and maybe it’s my knowledge that I’m a bad driver to begin with. Either way I rarely drink more than one drink if I don’t know that someone’s around who has my back. This is one of the ways I save money while traveling also. When traveling on a budget, alcohol is not a necessity.

But what about if you are there with people who you trust enough to make sure you get home safe? I say MODERATION!

how-to-ceoIn How to Become CEO: The Rules of Rising to the Top of Any Organization, Jeffrey Fox mentions the importance of avoiding being under the influence in front of business contacts, but takes it to another level. He has a whole chapter (XII) titled “Skip All Office Parties” which maybe a little extreme, but drives home the point. It’s important to keep business contacts as business contacts when you can.

That being said, a very important part of today’s socializing in business surrounds alcohol. Therefore, when networking, don’t avoid all bars, you’ll have very few events to attend. Simply, control yourself and your drinking at the bar. A VP level executive I know doesn’t drink at all, and it doesn’t stop him from joining contacts at bars, he just has soda. I’m not sure if it’s an LA thing, with all of the AA meetings available, but no one judges you for saying you don’t drink.

If you’re actually going to have a drink, how much should you drink? I took a Twitter poll and over 70% of respondents said they have less than 3 drinks at networking events. That seems like a good policy, most people can handle 2 drinks without getting sloshed, obnoxious, or loosing control. You also won’t have to have an embarrassing conversation with someone you’ve just met about how you are getting home.

Here are some tips for keeping the number of drinks low:
1) Pay in cash. Opening a tab is nice when you’re treating others to drinks, but paying in cash will limit the number of drinks you’ll imbibe. If you really want to buy someone a drink, you can always pull out the plastic and close out immediately.
2) Drive to the event. Most adults are smart enough to not want to wreck their vehicles (it’s often the first or second biggest investment people have). If you drive, you’ll be easily able to refuse additional drinks by saying, “I’m driving.”  Peer pressure tends to fold when you’re actually being responsible and logical. In LA a DUI is a right of passage that most of us would prefer to avoid.
3) Drink slowly. This should be a no brainer, but if you drink slowly not only will you not need another drink faster, but the ice will melt a bit and the watered down beverage will help you avoid drunkenness.
4) Have plans. Whether it’s dinner later that night, or an early morning meeting have another event that you need to be alert for. This means that you’ll have an excuse to leave before the “party” really gets started, and a reason to self-regulate on not getting wasted.

If you have drinken a lot unexpectedly, here are some things that will make this better:
1) Taxis. In some cities these are harder to find, have a taxi number in your cell phone to call when you need it.
2) Water. The feeling of being drunk is actually very associated with dehydration, alcohol has no hydrating effect on the body only the reverse. Drinking water will help sober you up and if you add a lime to it, no one will know you’re not having straight up gin or vodka.
3) Leave. Hop in a taxi, visit the ladies room,  go home with the first co-worker you see leaving, or just walk outside. If you’re drunk, it’s better not to be seen or heard, because it’s always the person who you don’t want to see you under the influence that’s there. If you’re not there, they can’t see you.
4) Eat Something. You should have done this before you started drinking, but even if you have, eat some more! Don’t scarf down all the appetizers in site, but grab a few crackers or pretzels they’ll help absorb some of the alcohol away from your liver and give you energy to keep moving… out the door.

Got any tips???

Thanks for reading, please leave your comments below, and follow me on @tamireiss on Twitter.

Staying Positive

Britto art always make me happy

Britto art always make me happy

Nothing helps with making friends or finding a job like the power of positive thinking.

My email signature, which has gotten a lot of notice recently (I think it’s the economy) says “Look at the good you have in your life, your friends, your family, your health and everything else will work out.” Sometimes I read it to remind myself too.

I’m would never claim to be a self help guru, but I believe that a negative attitude helps no one, especially yourself. Not only will it keep you from being successful, it won’t make anyone else want to be around you or assist you.

Today, a friend of mine posted a link to a blog that centers around seeing the glass as half full. Here’s the list of top ten reasons the economy sucking is a good thing for us.

http://seeinggood.com/?p=45

Arbitrage on the Web

This past weekend I learned from a biz dev buddy of mine at Yahoo about companies that specialize in purchasing words on one search engine only to have a page come up that has ads through another ad network that people will click on and make them incremental profits. Though 1-10 cents may not seem like very much, this ads up to a multi-million dollar business for individual companies.

This is called Web Arbitrage… and it’s debatable whether its SEM at its best or worst.

searchengineland.com/search-arbitrage-web-blight-or-brilliant-marketing-strategy-10768

This is not the sort of thing you should do for a single page or two, but in a well orchestrated manner it can be very lucrative. There are a few companies that solely make money this way, and others that have thousands of pages that use this as supplementary income to increase revenue.

I learned at lunch today that the search engines are really not fans of this and that even though they are making money off of the paid search, they often close down accounts for suspected companies. In order to not come off as suspicious, I was told, you should make sure there’s quality content there. That can be a lot of work, so be careful.

You should also consider using that fake page that you’ve now directed people to to simply click on an ad, to actually drive traffic to your own site. Put an link or banner that leads to your site wherever you can, valuable web real estate that you’ve paid to direct people to should always be used to drive traffic to your real sites too. This will increase the value of your actual site, and that’s really what you want to be able to show off… not your fancy arbitrage skills.

Meeting the CEO

CEOs may seem scary, but at some point most of them were in your seat.

CEOs may seem scary, but at some point most of them were in your seat.

Why meeting the CEO is never a bad idea…

I’ve been interviewing at a company over the past few weeks for a position I didn’t want. The position was way to analytical for me, and though I can pull data and make pivots tables and write up reports… I’m a people person and much more than 25% of my day doing that drives me pretty nuts.

My first interview was with the director of finance, he made me do math on the whiteboard.

My second interview wa with the director of product, he couldn’t promise that my day would be less that 60% analytical stuff.

Somehow, these people still liked me enough to invite me back to speak with the CEO today. I guess I’m pretty good at math. Though the position I first came to them for was this overly analytical opening, in my second meeting they mentioned potential marketing openings. I figured, if I met the CEO, and he liked me, chances are he could recomend me for one of those. CEOs get to make decisions like that :)

So I met the CEO, and within a few minutes we agreed that the analyst role was not for me, and that I was more suited for openings in marketing and web development. He then had the CIO and CMO meet with me… you know because CEOs can do that sort of stuff. I hit it off with both of them, and they are now entertaining the option of bringing me on for jobs that I probably would  never have been interviewed for because they were impressed with my energy, and know that the CEO will back their decision.

Lesson learned… if the CEO is going to meet with you… you show up.

Importance of talking to people

Just Keep Talking!

Just Keep Talking!

In one of my first posts I discussed how Jason Nazar explained the importance of telling people about your idea and to not be afraid of someone stealing it. His philosophy centered around a few concepts:

1) No one else will probably be as passionate as you are about the idea to actually make it

2) If you don’t talk to people, they can’t tell you all the red flags you might be missing

3) Sometimes that how you recruit advisers, partners, and evangelists

Based on his advice and others that agree, I talk about the Iphone apps I’m developing to loads of different people.

Today, I learned an additional reason why sharing is a great idea… it turns out that I can’t be everywhere, I know, shocking, and I can’t read everything, again shocking. But with a network of people who know what I’m doing, when they see things that are of importance, they send it over.

If you’re interested in the newest data out there about Iphone Application usage and why you should probably charge for an app you’re developing… read on….

http://tr.im/gDzu